Merchandising Magic: The Power of Flat Garment Sketches

What’s the best thing in any collection? Good merchandising. When you have a collection that can mix and match to cohesively go together, you never put together the wrong outfit again.

Merchandising might sound like a fancy term, but it’s essentially a strategy to plan and organize your clothing collection. It’s about ensuring that every piece you create or purchase has a purpose and can be effortlessly paired with other items. It’s a game-changer, especially if you’ve ever made a fabulous garment but struggled to match it with the other clothes in your closet.

The power of merchandising extends beyond professional designers and merchandisers. It’s incredibly important for all of us, including those who love to sew their own creations. Imagine having a wardrobe where every piece tells a story and effortlessly fits into the puzzle of your personal style.

Let’s take it a step further. In the description below, I’ve included a link for you to download a mini-collection, as shown in the video above. It’s a fantastic way to practice and apply the magic of merchandising. Take this skill and apply it to your own wardrobe. It’s a fun way to hone your merchandising skills and add your unique touch to the process.

If you’re into Adobe Illustrator or Procreate: here’s where technology comes to our aid. Thanks to software and tools, creating flat garment sketches has evolved from traditional paper and pencil to digital platforms. This digital revolution not only makes the process more accessible but also more efficient. The digital process can instantly change one color to another at the touch of a button. The Fashion Design Book can be purchased for both Adobe Illustrator and Procreate.

Whether you’re a seasoned designer, a self-designer sewist, or someone just starting in the fashion world, this approach adds a touch of organization and purpose to your creative journey.

Do a little merchandising magic with me as you watch the video – Download the sketches now through the form below. Keep practicing!